ABOUTTODAY

Pause.
Reflect.
Understand today.

Life moves quickly. AboutToday creates one small moment to notice how you're feeling, understand what shaped your day and gradually recognise the patterns that matter.

Currently preparing for App Store release.

AboutToday wellbeing app showing emotional wellbeing, physical wellbeing, mental capacity and energy

A SMALLER WAY TO CHECK IN

Notice more.
Understand more.
Carry less.

You don't need to solve every feeling the moment it appears. Sometimes the useful thing is simply noticing what's there.

01

Notice

Take a quiet moment to check in with your emotional wellbeing, physical wellbeing, mental capacity and energy.

02

Understand

Record what shaped your day and gradually recognise the relationship between what you do and how you feel.

03

Grow

Use what you learn to make small, realistic choices that support the way you want the days ahead to feel.

THE APP

See the day
a little differently.

Check in with how you're doing, record what happened and gradually see how the things in your life relate to the way you feel.

01

Check in.

Capture where you are today without judging the answer.

02

Notice what happened.

Record activities, moments and experiences that shaped your day.

03

Understand the patterns.

See what tends to give you something back — and what tends to take from you.

WHY ABOUTTODAY EXISTS

Built to support mental health,
not just talk about it.

Mental health support shouldn't begin only once someone reaches crisis. AboutToday aims to help people notice how they're doing earlier while supporting organisations already providing vital mental health services.

01

Keep AboutToday sustainable.

Revenue first covers the genuine costs of operating the business: development, technology, services, support, insurance, tax and day-to-day operations.

02

Maintain a responsible reserve.

A company reserve gives AboutToday room to handle slower periods, unexpected costs and future investment without compromising its long-term sustainability.

50%

REINVEST

Build what comes next.

Half of available profits are intended to be reinvested into new tools, experiences and ideas designed to support mental wellbeing.

50%

SUPPORT

Back the people already helping.

Half of available profits are intended to support organisations providing mental health support, crisis intervention, education and community services.

This is AboutToday's intended early-stage model. As the business grows, the goal is to increase the amount it can contribute while maintaining a sustainable organisation capable of supporting people for the long term.

AboutToday

A MOMENT IN THE REAL WORLD

Taking reflection
beyond the screen.

Sometimes the reminder to pause shouldn't come from another notification. The AboutToday Photo Booth turns the same idea into a physical experience.

Take a momentTake your photoScan your QRKeep the moment

MOMENTS

Something small
for today.

Short reflections about the ordinary moments that affect how we feel. Nothing to optimise. Nothing to perfect. Just something useful to take with you.

01

Everyday moments

You don’t have to fix today.

3 min read · Read moment →
02

Energy

When you don’t have much left to give.

4 min read · Coming soon
03

Reflection

Slow mornings aren’t wasted mornings.

2 min read · Coming soon
AboutToday

ABOUTTODAY

Take today
as it comes.

Notice it. Understand it. Then decide what you want tomorrow to look like.

Coming soon to theApp Store